We're excited to team up with you to pull off something incredible. Sell Books With Collabs is a live virtual event that helps authors and publishers effectively grow their impact and income, while becoming more confident, connected, and tech-savvy. On this page, you’ll find resources meant to make your life easy.
ON THIS PAGE YOU'LL FIND...
EVENT OVERVIEW
Is Sell Books With Collabs an event you would be excited to promote? Let’s cover the event structure, which includes the:
- Zoom Event
- Facebook Group
- VIP Pass Bonuses
- Replays
- Direct Access to Zoom Event
- Bonus Bundle
1) ZOOM EVENT
The live action-packed event portion of Sell Books With Collabs runs from January 24-27, 2023.
Our event is held in the same Zoom room every day. Here's a high-level overview of each day's theme:
- Day 1: Why Collabs Boost The Customer Journey
- Presentations on this day should help the audience with things like LP design, sales funnel and welcome sequence tips, prepping swipe for collab partners, how collab partners help with the author's 'traffic problem', etc.
- Day 2: How To Find, Qualify & Approach Promotional Partners
- Presentations on this day should help the audience with things like networking etiquette, finding & qualifying prospective partners, maintaining connections, etc.
- Day 3: What Types Of Partnerships Build Audiences
- Presentations on this day should help the audience with things like list-building freebie swaps, anthologies, audience borrowing and lending, etc.
- Day 4: Contributor Booths
- Hang out in a Zoom room made just for you to talk to different groups of attendees in 12 minute batches
- Bonus Evening Sessions
- Includes fiction-, nonfiction-, and publisher-only sessions
Here's a granular example of what one day might look like:
13:30-13:40: Welcome
13:40-14:10: Speaker spotlight
14:10-14:15: Coworking sprint
14:15-14:30: Breakout room mixer
14:30-15:00: Speaker spotlight
15:00-15:15: Break
15:15-15:20: Giveaway
15:20-15:30: Guided meditation for authors
15:30-16:00: Speaker spotlight
16:00-16:15: Breakout room mixer
16:15-16:30: Collab buddy pitch prep for tomorrow
16:30-16:45: Group hot seats and reflections
16:45-17:00: Last call to upgrade to the VIP Pass
17:00-20:00: Break
20:00-21:00: Bonus mixer for specifc niche
2) FACEBOOK GROUP
For both non-paying registrants and VIP Pass holders, there will be a Facebook group for them to chat, ask us questions, and watch the event's live stream.
3) VIP PASS BONUSES
The VIP Pass will provide immense value to our attendees while bringing in affiliate commissions for you.
The VIP Pass includes:
A) Replays
B) Direct access to Zoom event
C) Bonus bundle
Let's expand on each of these. 😊
A. REPLAYS
Whereas non-paying registrants get 24hr replay access, VIP Pass holders get lifetime access.
B. DIRECT ACCESS TO ZOOM EVENT
Whereas non-paying registrants can watch the livestream of the event, VIP Pass holders can also attend it.
The more of the event that attendees are present for, the more partnerships they'll make and the more likely they'll win prizes ($20-$100 Amazon gift cards).
C. BONUS BUNDLE
Contributors who serve authors or publishers can add their products or services to the bonus bundle included in the VIP Pass.
Contributions fall into categories such as:
- Collaborative co-creation, list-building, or networking
- Creativity, writing & editing
- Book design, production & distribution
- Product design, production & distribution
- Program design, production & distribution
- Business development & leadership
- Other marketing & sales resources
- Other resources
And can take the form of:
- Books
- Courses
- Memberships
- NFTs
- Software tools
- Templates
- Webinars
- Or other helpful resources
Contributions will be available for attendees to claim from Jan 24-31.
PROMOTION & AFFILIATE DETAILS
The power of an online event like this comes from a group of experts and cheerleaders coming together for a single cause. The joint promotion that happens because of that benefits everyone involved.
PROMO MATERIALS
You'll get swipe files and suggested posting dates to use as is or tweak. You can start promoting the event as early as Dec 21.
AFFILIATE DETAILS
Your affiliate links will be tracked using 60-day first-cookie tracking, which means you will get commission on anyone you invited, even if they start off as a non-paying registrants and later upgrade to the VIP Pass with our own links.
The VIP Pass is $47 from Dec 21 to Jan 23, then $197 on Jan 24 and onward.
All affiliates will get:
- 50% in commissions for every paying attendee they bring in
- 25% in second-tier commissions for every paying attendee that the affiliates they referred to the program brings in
- $250 on any post-event program sale
Affiliates will be paid by Feb 27 for non-refunded ticket sales, and Mar 27 for non-refunded program sales they bring in.
We encourage you to set up your affiliate account ASAP, especially if you plan on becoming a 2nd tier affiliate.
IMPORTANT DATES & LINKS
ROUND UP OF LINKS & DATES
Don't be a stranger:
- Join the attendees Facebook group by Jan 9 and go live before Jan 24
- Join a pre-event party to meet the registrants on Jan 16 or 23
- Join the main event from Jan 24-27
Mark down these promo dates:
- Promo period starts Dec 21
- Early bird pricing until Jan 23
- VIP Pass available for regular price until Jan 27
- Contributions available until Jan 31
Become an affiliate:
- Create your affiliate account
- Affiliate payouts on ticket sales by Feb 27
- Affiliate payouts on program sales by Mar 27
ANOTHER WAY TO LOOK AT IT
Do ASAP:
- Create affiliate account
Dec 21:
- Promo period starts
Dec 21 - Jan 23:
- Early bird pricing for VIP Pass available ($47)
Jan 16 & 20:
- "Surprise" mixers for early registrants
Jan 24 - Jan 27:
- VIP Pass available for regular price ($197)
- Live event
Jan 24 - Jan 31:
- Contributed gifts are made available to browse for non-paying attendees and claim for VIP Pass holders
Feb 27:
- Affiliate payouts for ticket sales
Mar 27:
- Affiliate payouts for program sales
